COMPETITIA CAMPANIILOR ONLINE SI A PROIECTELOR IN SOCIAL MEDIA
18 octombrie 2024 JW MARRIOTT HOTEL

Nominalizati

Best Independent Publishing

  • Autocritica
  • Iscoada
  • Mindcraft Stories
  • Panorama
  • Spotmedia
  • Tackle.ro
  • Unde Mergem

Best Applications

  • Amplifame (Amplifame)
  • City Air (Asociatia Romana Pentru Smart City)
  • FGO.ro (FGO)
  • Fii un influencer al viitorului (UTCB)
  • Granturi IMM Recover (STS)
  • Harta GIS a retelei electrice de distributie din Oltenia (Distributie Oltenia)
  • Indeplineste-ti dorintele cu WishMo (WishMo App)
  • Nu mai arunca mancare (Desprecopii Media Group)
  • Perfect Campaigns (Perfect Campaigns)
  • Provocarea Pepsi (Pepsi Romania)
  • Unde Mergem (Smart Medianet)
  • WAM (WAM)
  • Winesday App (Winesday)

Best Branded Podcasts

  • Amintiri Gustoase (Cronicari Digitali sustinut de Electrolux Romania)
  • BT Talks (Banca Transilvania)
  • Complex Made Simple (VTEX Romania)
  • Cu capul in nori (Books Express)
  • EDUboost (Nestle)
  • iCONic Talks (Clinica Oana Nicolau)
  • Mind Architect (Paul Olteanu, sustinut de OTP Bank)
  • Podcast pe legale (Avocatoo)

Best Company Blog

  • Avocatoo
  • BLOG SANATATE by SpringFarma
  • Elis Pavaje
  • evozon’s blog
  • F64 Blog
  • Minio Content HUB
  • MOCAPP’s Blog
  • Simplify Blog
  • Tavex Blog – Gold Talks
  • The nerdy blog
  • Vola.ro Blog

Best Creative Idea

  • „Fii un influencer al viitorului!” – campania de admitere UTCB 2022 (Universitatea Tehnica de Construcții Bucuresti)
  • „Pe limba cadourilor” – un experiment eMAG (eMAG)
  • 22EpicNights (Samsung)
  • CFDEREV (Pepsi Romania)
  • BCR Inteligenta Financiara (BCR)
  • Betano Multiverse of Exclusivities (Betano)
  • Când numele tău devine mama (SUDOCREM)
  • Cele rele sa se spele (ARIEL)
  • Chester Saying (Cheetos)
  • Creativitatea este a oamenilor (IQads)
  • Design Therapy (The Home)
  • Drumurile Noastre (Enterprise Rent-A-Car Romania)
  • Experimentul Culorilor (ENGIE Ampero Verde)
  • Fizz Up Studios (Pepsi Romania)
  • Flip The Stereotypes (Samsung)
  • Forgotten – Redescopera-ti garderoba cu tehnologia ExtraSteam (Arctic)
  • George on the Go – banking de oriunde (BCR – George)
  • Grand Job Experience (Kaufland)
  • Green Challenge & Neversea partenership (CEZ Group – CEZ Romania si CEZ Vanzare)
  • Imnul Riderilor (Tazz)
  • Internship Finance (British American Tobacco Romania)
  • Iubeste-te (Fashion Days)
  • Lay’s Metaverse Moviewatching Experience (Lay’s)
  • Lay’s Sofa Coaches (Lay’s)
  • Lipton QR Code (Lipton Ice Tea)
  • Mirinda Quest (Mirinda)
  • Ne cunoastem de 5 milioane de comenzi (Bringo, Carrefour)
  • Pe Limba Romanilor (Kaufland)
  • Poftim Stiinta! show (Carrefour Romania)
  • Prietenii din #CerculVerde (Free Communication)
  • Rate my plating (Electrolux)
  • Retur la Hate Cu Love (Sameday)
  • Sa ma spal sau nu pe cap? (Head & Shoulders)
  • Smiles by Lay’s NFT (Lay’s)
  • Tecsesti Vlogs (Albalact)
  • Teleenciclopedia Horizon Forbidden West (PlayStation)
  • The Traffic Side of Football (Fortuna)
  • The UNIQ BOOK of 76 expressions (glo Romania)
  • Treaba Desteapta (PAGO)
  • Try for Free (ING Bank Romania)
  • Unfollow Hate (ING Bank Romania)

Best Digital Innovation

  • CFDEREV (Pepsi Romania)
  • Arctic.ro – AI integration into the new website (Arctic)
  • Chicken Live Auction (McDonald’s)
  • Electric Aperitivo (Birra Moretti)
  • George on the go – banking de oriunde (BCR – George on the Go)
  • Grand Job Experience (Kaufland)
  • Lay’s Metaverse Moviewatching Experience (Lay’s)
  • Lay’s Sofa Coaches (Lay’s)
  • McDonald’s Loyalty (McDonald’s)
  • Playlist Rezonante Circadiene (BRD Groupe Société Générale; Golin Romania)
  • Salvamont Superheroes (Vodafone Romania si Salvamont)
  • SkinCare you want to share! (CeraVe)
  • Smiles by Lay’s NFT (Lay’s)
  • Social Display (Ringier & ProductLead)
  • Tazz iti livreaza bratara de festival (Tazz)
  • The AR Xmas Portal (Betano)

Best Experiential Campaigns

  • Ancora Aniversare 12 ani (Sun Plaza)
  • Book Valley (Editura Paralela 45)
  • Castle Incognito (Cognizant Softvision)
  • Creativitatea este a oamenilor (IQads)
  • DelicioUS! Romania (Departamentul de Agricultura al Statelor Unite in Romania)
  • Eco Graffiti – Call for artists (glo)
  • Electric Aperitivo (Birra Moretti)
  • Fizz Up Studios (Pepsi Romania)
  • glo Creative Camp (glo Romania)
  • Lipton QR Code (Lipton Ice Tea)
  • McFlurry X Untold – Taste The Magic Side of The Moon (McDonald’s)
  • Mirinda Quest (Mirinda)
  • Monaco Red Spade Pass (Pokerstars Casino)
  • Ne cunoastem de 5 milioane de comenzi (Carrefour, Bringo)
  • Tazz livreaza, Mutu marcheaza! (Tazz)
  • Testeaza si organizeaza (Dr. Beckmann)
  • THE AWSOME EXPO (Samsung)
  • The Traffic Side of Football (Fortuna)
  • The UNIQ BOOK of 76 expressions (glo Romania)
  • Twittering & Twitching @ Lidl’s Electric Kingdom (Lidl Romania)
  • Unlimited Me, In Portrait – OPPO x Art Safari (OPPO)
  • UNTOLD & Vodafone – We are each other’s magic (Vodafone Romania)

Best Influencer Campaigns

  • CevaBun te asteapta feat. BRUJA & Vlad Flueraru (McDonald’s)
  • PlayOnWithSamsung (Samsung)
  • Ambasador Fit (FitFood Way)
  • BCR Inteligenta Financiara (BCR)
  • Bere tapana din Cehia – Campanie de lansare (Kozel)
  • Betano Multiverse of Exclusivities (Betano)
  • Bookstagram Tour (CORINT LOGISTIC SRL)
  • Cand numele tau devine mama (SUDOCREM)
  • Energiada (CEZ Vanzare)
  • Energie pentru tine (Rockstar Energy Drink)
  • Fizz Up Studios (Pepsi Romania)
  • FORGOTTEN – Redescopera-ti garderoba cu tehnologia ExtraSteam (Arctic)
  • George on the Go – banking de oriunde (BCR – George)
  • In vizită la Templul Salatelor (Eisberg #SimplyFresh)
  • Iubește-te (Fashion Days)
  • Kaufland Summer TV (Kaufland)
  • Mama fara filtru (Elevit)
  • Maraton de Weekend (CORINT LOGISTIC SRL)
  • Misiunea Noastra Prieten Pe Viata (Hill’s Pet Nutrition Romania)
  • Musli Vitalis – One Portion (Dr. Oetker)
  • Ne cunoastem de 5 milioane de comenzi (Carrefour, Bringo)
  • Popcorn Chicken/POP or DROP (KFC Romania)
  • Reteta unei vieti Smart (Samsung)
  • Retur la Hate Cu Love (Sameday)
  • Sa ma spal sau nu pe cap? (Head & Shoulders)
  • SkinCare you want to share! (CeraVe)
  • Sun Shopping Express (Sun Plaza)
  • Tarta Prajiturelei calatoreste prin toata tara cu Tazz (Tazz)
  • Team Galaxy (Samsung)
  • Tecsesti Vlogs (Albalact)
  • The Institute (Autism Voice)
  • Unfollow Hate (ING Bank Romania)
  • Villa Moretti (Birra Moretti)
  • Your Style, Your Story (Zalando Romania)

Best Newsletters

  • 22 Trends for ’22 in 22 days (GroupM)
  • Civilization (Victor Kapra)
  • Influencer Marketing Newsletter (MOCAPP)
  • Markeero Newsletter (Robert Katai)
  • Marketing Takeover (Irina Ianculescu & Natalia Manolescu)
  • Newsletter pe Legale (Avocatoo)
  • Newsletter SocialPedia (SocialPedia)
  • Noutati din Social Media (Digital Star)
  • Social Media Bubble (Mihaela Lemnaru)

Best Podcasts

  • Brain it Forward (Ana Maria Diceanu)
  • Podcast „Acțiune” (Anca Ghinea)
  • The Vast & The Curious (Andreea Rosca)
  • Thinking Made Visible (Madalina Vasiu)
  • THIS IS ECLECTIC (Mihai Dinu)
  • Wfounded Podcast (Oana Groza)

Best Social Good Campaigns

  • “Love” Messages (Fundația Sensiblu)
  • DeNetestat (Reteaua VIF)
  • InMemoriamNati (LaPrimulBebe)
  • 21 Mese Gustoase Fara Risipa (21st Greentury)
  • Atelierul de martisoare (Asociația Nationala pentru Copii si Adulți cu Autism din Romania, filiala Iasi)
  • Daruieste o Lume de Basm (Asociatia Aluziva)
  • EFdeN VATRA (EFdeN)
  • Fiecare pui cu lapticul lui (Asociatia SAMAS Sanatate pentru Mame si Sugari)
  • Impreuna putem tine Romania in viata (Fondul Viata pentru nou-nascuti – Fundatia Vodafone)
  • Leru.ro (OpenHub)
  • Mi-e dor de tine (Asocitia Daisler)
  • Portret de Galantom de GivingTuesday (Galantom)
  • Real Life Estate (Samusocial Romania)
  • Suntem toti responsabili. Hai sa oprim violenta de gen! (Centrul FILIA)
  • The Institute (Autism Voice)
  • Traieste o experienta DRAMAtica: Casa Nita (Habitat for Humanity Romania)
  • Turism Fara Deseuri (Asociatia Act for Tomorrow)
  • Unele Masti Raman (Asociația ANAIS)
  • Vulturilor76 – Impreuna pentru Ucraina (Fabrica de Fapte Bune)
  • Ziua #InStareDeBine (In Stare de Bine)

Best TikTok Campaigns

  • Battle of the Hacks (Delikat)
  • Buzz House, un ecosistem smart (Samsung)
  • Casa TikTok (Squad Influencers)
  • Ce pofta ai azi? Tazz Recomanda (Tazz)
  • Dinozaurii se reintorc la viata (Dino Parc Rasnov)
  • Fizz Up Studios (Pepsi Romania)
  • Kaufland Summer TV (Kaufland)
  • Pop or Drop (KFC Romania)
  • Spargatorii de vrajeala (Pepsi Romania)
  • Stream Your Dream (Samsung)
  • The Epic Retrospective (Samsung)
  • Tinero® TikTok – Cool In Pielea Mea (Tinero® Antibiotice Iasi)
  • Top 5 Random Capybara in Kaufland (Kaufland)

Best Instagram Campaigns

  • Cand numele tau devine mama (SUDOCREM)
  • Carpe DM (Pepsi Romania)
  • Cele rele sa se spele (ARIEL)
  • Dating #simplyfresh (Eisberg #SimplyFresh)
  • George on the Go – banking de oriunde (BCR – George)
  • Inspiration to do Better with Less (MEGA IMAGE Romania)
  • Live Italian Reels Challenge (Birra Moretti)
  • Make Nights Epic (Samsung)
  • Sabon Ambassador program (Sabon & ProductLead)
  • Spune-i cu o prajitura (cora Romania)
  • SRL pe Legale (Avocatoo & Banca Transilvania)
  • Super Premii la Cartela Vodafone (Vodafone Romania)
  • The AR Xmas Portal (Betano)
  • Villa Moretti (Birra Moretti)

Best YouTube Campaigns

  • 22EpicNights (Samsung)
  • HerOwnGame (Amber)
  • Killa Fonic feat. Roxen – Crazy VALORANT (Riot Games)
  • Poftim Stiinta! show (Carrefour Romania)
  • Straini cu Vinul (Carrefour Romania)
  • Treaba desteapta (PAGO)
  • Wild Game for The Wild Life (ING Bank Romania)

Special Projects

  • „Pe limba cadourilor” – un experiment eMAG
  • 22EpicNights (Samsung)
  • BackToLive2022 (Vola.ro x Pandutzu)
  • pieleamearegulilemele (Gillette Venus)
  • BCR Inteligenta Financiara (BCR)
  • Bere tapana din Cehia – Campanie de lansare (Kozel)
  • De departe, cea mai frumoasa! (Medisprof)
  • Din digital in analog (Pink Post)
  • Dulce Romanie (Dr. Oetker)
  • Elfi Corn Cob (Elfi Romania)
  • Experimenteaza placerea in straturi (Magnum Romania)
  • Flip The Stereotypes (Samsung)
  • Imnul Riderilor (Tazz)
  • In Pantofi de CEO (Kaufland Romania)
  • Iubim familiile asa cum sunt (Pizza Hut Romania)
  • Kame Ha (Alexandra Stan & Ana Tobor)
  • Lay’s Metaverse Moviewatching Experience (Lay’s)
  • Lay’s Sofa Coaches (Lay’s)
  • Ne cunoastem de 5 milioane de comenzi (Bringo, Carrefour)
  • O calatorie uimitoare te asteapta. Elevit iti este alaturi! (Elevit & Mediacom, Desprecopii.com)
  • OPPOveste de Craciun (OPPO)
  • Poveste cu poveste, crestem urmatoarea generatie de oameni buni (Kinder Felie de Lapte)
  • Reno Academy (OPPO)
  • Smiles by Lay’s NFT (Lay’s)
  • The Billionaire | a Tinder activation (Magnum Romania)
  • The Traffic Side of Football (Fortuna)
  • The UNIQ BOOK of 76 expressions (glo Romania)
  • Unfold the StyleZ (Samsung)
  • Urari cu Caimac (Laptaria cu Caimac)

Best Social Media Strategy

  • „Fii un influencer al viitorului!” – campania de admitere UTCB 2022 (Universitatea Tehnica de Constructii Bucuresti)
  • 22EpicNights (Samsung)
  • AllOut by Samsung (Samsung)
  • CFDEREV (Pepsi Romania)
  • PlayOnWithSamsung (Samsung)
  • Agra Asigurari, impreuna pentru fermieri!/ Voi ne asigurati hrana, noi va asiguram munca! (Agra Asigurari)
  • BAT Global Graduate – Accelerator de Cariera (British American Tobacco Romania)
  • BCR Inteligenta Financiara (BCR)
  • BIO de Stiut (Lidl Romania)
  • Creativitatea este a oamenilor (IQads)
  • DelicioUS! Romania (Departamentul de Agricultura al Statelor Unite in Romania)
  • Dragostea Trece Prin Portofel (Kaufland)
  • Forgotten – Redescopera-ti garderoba cu tehnologia ExtraSteam (Arctic)
  • Gusturi locale, preparate legendare (Tazz)
  • Iubeste-te (Fashion Days)
  • Lipton QR Code (Lipton Ice Tea)
  • Mirinda Quest (Mirinda)
  • Pe Limba Romanilor (Kaufland)
  • Pop or Drop (KFC Romania)
  • Sa ma spal sau nu pe cap? (Head & Shoulders)
  • Specialistii de incredere (Pampers)
  • The Summer Taste Memory (Hanul Boieresc by PENNY)
  • UNTOLD 2022 – Be the first (UNTOLD Festival)
  • Valentine’s Day (McDonald’s)

Best Web Series

  • Antreprenor in serie animata (BRD Groupe Société Générale)
  • Dragostea Trece Prin Portofel (Kaufland)
  • Home Smart Home (Samsung)
  • Master Every Scene (Xiaomi Romania)
  • Meet the creators (PIATRAONLINE)
  • Ne cunoastem de 5 milioane de comenzi (Carrefour, Bringo)
  • NFTs Short Stories (humans.ai)
  • Pe Limba Romanilor (Kaufland)
  • PENNY la zi (PENNY)
  • Poftim Stiinta! show (Carrefour Romania)
  • Review Busters (Samsung)
  • Sa ma spal sau nu pe cap? (Head & Shoulders)
  • Spargatorii de vrajeala (Pepsi Romania) N
  • Specialistii de incredere (Pampers)
  • Straini cu Vinul (Carrefour Romania)
  • Tecsesti Vlogs (Albalact)
  • Teleenciclopedia Horizon Forbidden West (PlayStation)
  • The Summer Taste Memory (Hanul Boieresc, PENNY)
  • Tu alegi unde lucrezi (evozon)

Best Live Streaming Campaigns

  • PlayOnWithSamsung (Samsung)
  • Battle of the Hacks spiced (Delikat)
  • BCR Impreuna rescriem povestea unui an mai bun (BCR)
  • Chicken Live Auction (McDonald’s)
  • Grand Job Experience (Kaufland)
  • Kaufland Summer TV (Kaufland)
  • Make Nights Epic Show with Galaxy S22 (Samsung)
  • PENNY la zi (PENNY)
  • Programmers’ Week (Cognizant Softvision)
  • Streamet Get-Together – „Provocarea VALORANT” (VALORANT, Riot Games)
  • Twittering & Twitching @ Lidl’s Electric Kingdom (Lidl Romania)
  • Wild Game for The Wild Life (ING Bank Romania)

ABSOLUT Online Personality of the Year

  • Adrian Hadean
  • Alina Greavu (Aluziva)
  • Andreea Raicu
  • Atena Boca
  • Cabral Ibacka
  • Corina Bacanu
  • Lucian Mindruta
  • Marilu Dobrescu
  • Mircea Mester
  • Mirela Retegan
  • Oana Tache
  • Orlando Nicoara
  • Razvan Exarhu
  • Silviu „Faiar” Istrate
  • Stefan Mandachi

Parteneri

  • Hosting by Host-Age.ro